| | SITUATION | SOLUTION |
 | Does your product or service need to be sold to the highest levels in other businesses? | Value-Added Selling Level VII Currently the most advanced form of value-added selling, this training teaches how to uncover and understand the intricacies of selling to the C-Level and the Executive levels. |
 | Is your organization implementing an advanced quality program such as Six Sigma, ISO or Kaizen while your salespeople continue to sell on price? | Value-Added Selling Level VI Capitalize on the improvements you have made in manufacturing and other areas that give you a distinct advantage, Implement the principles and many of the techniques that are used in other areas of your organization for continuous improvement. |
 | Does your selling primarily involve business-to-business (B2B) transactions? Are your typical customers also B2B? | Value-Added Selling Level V This advanced form of selling capitalizes on the use of technology to assist sales professionals in penetrating their customers’ entire channel. Our version incorporates the best aspects of our other advanced selling programs while adding the new dimension of sophisticated, professional supply chain selling. |
 | Are your salespeople able to close many sales without negotiating the price but still encountering difficult customer tactics such as reverse auctions, RFP’s, etc? | Value-Added Selling Level IV With heavy emphasis on Business Function Selling, cost justification and other advanced principles, this level of value-added selling helps salespeople saturate their accounts for greater vertical growth and a lower cost of sales (COS on every transaction. |
| Are your salespeople very strong at negotiating for better prices but still finding themselves in the same category as their competitors in the minds of their customers? | Value-Added Selling Level III Using the copyrighted P.L.U.S.H. System, your salespeople will be more effective in qualifying and quantifying their value to their customers. This will allow them to eliminate the price objection in most situations. |
| Are your salespeople strong in product knowledge but not as strong in sales skills? | Value-Added Selling Level II This level of value-added selling teaches salespeople how to use the fundamentals of value-added selling to build new, better and stronger relationships with their customer contacts. |
| Are your salespeople good at basic selling but need to go to the next level? | Value-Added Selling Level I The initial introduction to value-added selling is used to change the mindset of salespeople who have been trained in basic, commodity selling. It builds on the more advanced principles of basic selling and gives a solid foundation for growing as a value-added sales professional. |
